To contrary belief, spring or fall may not be the best time to sell your home but in the dead of winter! Here are four things to keep in mind if you are considering putting your house on the market this holiday season:
Take advantage of lower competition
There are plenty of real estate agents who will take the season off to spend time with their loved ones and rest, which creates an opportunity for sellers to hit the market with an edge. Having flexible availability will be attractive to potential buyers when confronted with the busy holiday season.
Keep holiday decor to a minimum
While you can never go wrong with a plate of holiday cookies or spiced cider on the stove for guests, be wary of decorating too much. Too much decor can overstimulate and overwhelm guests—detracting from the home itself.
Check out these great tips to decorate your home without hurting your sell.
Mind your pricing
Do your research and compare. Most people during the holidays will be less likely to haggle price. Some people may consider this a con of selling during the holidays because many buyers will be concerned with saving money during this time, however, buyers are also more willing to close a deal faster. Use this knowledge to your advantage and list your home at a compelling price point.
Make your home inviting
Crank up the cozy in your home to help buyers feel like they are escaping the drab feeling of winter. Emotions run high during the holiday season making winter a unique opportunity to evoke a sense of romanticism with a home and help guests envision spending the season there. Keep the patio light on, start a fire, keep the temperature at a comfortable level, and anything else that will create the suggestion of warm oasis away from the winter blues!
